The Commonwealth Blog

Monday, February 18, 2019

Selling Myths to Avoid

There are many different aspects that come with selling your house, especially if it’s your first time participating in the selling process. If selling your house is an intimidating task, you’re likely to turn to someone who’s been through the process before to ask for advice. However, the housing market changes all the time, meaning what worked for them might not necessarily work for you. We’ve compiled our list of outdated selling myths you may be better off avoiding during the selling process.

Price Your Home High

A common piece of advice given during the selling process is to price your home over the market value. While this isn’t always a bad tip, today’s housing market is different than it once was. In the past, the market was a prime seller’s market, meaning that competition for housing outweighed the price and almost guaranteed a sale above market value. However, today sellers might not be as lucky. Now, there is a trend of houses being on the market longer, for less money, and with less intrigue of new listings. In this type of market, it’s important to be realistic in your listing price and to adjust the price of your home accordingly for it to sell quickly.

Sell as Is

A few years ago, selling your house as is was a common piece of advice. The motivation behind this selling myth is that you shouldn’t invest too much time and money remodeling because the buyers will want to customize the home themselves. Well, as the market changes, the buyers do too, and this motto probably won’t get you very far today. A new generation of buyers is looking for homes that are ready to be lived in from the first day, requiring little renovation or repairs. The shift towards buying houses that are move-in ready is growing and you should take this into account when deciding to make renovations during the selling process.

You Don’t Need Professional Photos of Your Home

If you haven’t sold a home before, you probably don’t realize the effect professional pictures have on your homes ability to sell quickly. Especially in today's digital world, pictures of your house online can be the difference between your house selling and not. How your house is photographed and viewed online has a direct impact on the number of buyers who will be interested in it. Think of photographs as the first impression you give to potential buyers. This is why we recommend hiring a professional to take pictures of your house for the online listing to show your home in the best light possible. Put your best foot forward with beautiful pictures of your house online to spark interest and prove its potential.

Selling your home is an exciting time. Keep these outdated words of wisdom in mind and be sure to evaluate the market and the buyers when making your selling decisions. Keep your eye on changing market trends, make the repairs necessary, and take professional pictures of your home to be on the way to selling quickly.

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